5 Best Ad Networks For Publishers And Bloggers In 2023

 5 Best Ad Networks For Publishers And Bloggers In 2023

ByColin NewcomerUpdated onJanuary 1, 2023Searching for the best ad networks for publishers and bloggers?

If you want to effectively monetize your content, you can’t rely on selling ads directly to businesses – you need the aid of an ad network to help you effectively fill your ad inventory and maximize your CPMs (the amount you earn per 1,000 visitors).

As you’d expect, there are plenty of networks that are itching to help you do this. And in this post, we’ve collected 15 of the best options for bloggers and publishers of all sizes.

All of these companies can help you monetize your content in different ways. Some go the traditional display advertising route, while others can help you insert contextual advertising links, share paid content recommendations, and more.

Additionally, we tried to include options that will work for both big publishers and small bloggers, though some of these ad networks do have varying levels of minimum traffic requirements.

Let’s dig in…

1: Ezoic

Note: Ezoic is our top recommendation and is ideal for most users looking to deploy advertising on their site. Learn more here.

The best ad networks for publishers and bloggers

Ezoic is the best advertising solution for most publishers. It’s a monetization platform that easily integrates with top affiliate networks such as Media.net and Google AdSense.

What sets Ezoic apart is that it’s an AI-led machine learning platform that is designed to help you increase advertising earnings.

Ezoic uses machine learning to constantly test different ads, placements, etc. to find the highest earning configurations.

You can use drag-and-drop to set up testing locations. Then, you can choose goals and run your tests (e.g. maximizing revenue vs improving user experience, or striking the perfect balance).

In terms of ads themselves, you can actually connect to some of the other ad networks on this list to test ads from different sources – for example, Media.net or Google AdSense (the next option on our list).

Ezoic is accessible to join. Originally, you’d need 10,000 sessions per month to join. However, anyone can now join via their Access Now program. It works with all content verticals and the minimum payout is also just $20.

2. Media.net

Media.net is one of the largest contextual advertising networks on the Internet. That fact makes it one of the most popular Google AdSense alternatives, but it’s also just plain a quality ad network for publishers and bloggers in its own right.

You can automatically serve up both text and display ads, including an option to dynamically let Media.net figure out the optimal sizes for your site. Media.net also has a programmatic platform that you can use if you prefer that approach.

The minimum payout at Media.net is $100

3: Monumetric

Monumetric is a publisher-friendly ad network that helps you monetize your site without harming your user experience.

In a nutshell, you sign up with Monumetric and list the ad inventory that you have available.  Then, Monumetric will help you fill out the inventory with the highest CPM offers available. If you don’t want to display ads from a certain company or industry, Monumetric will also make sure that content doesn’t show up on your site.

To get started with Monumetric, you’ll only need 10,000 page views per month. But if your site is under 80,000 monthly page views, Monumetric will charge you a one-time $99 setup fee (this fee is waived if your site has above 80,000 page views).

4: AdThrive

AdThrive is an ad network that focuses primarily on bloggers and publishers in lifestyle areas such as food, home, travel, parenting, DIY, etc. While you don’t have to be in those niches to join, those are the types of advertisers that will thrive with AdThrive.

AdThrive offers all the popular display ad dimensions and even guarantees payouts — so even if AdThrive doesn’t get paid by an advertiser, they’ll still pay you. This is part of their “creator-first” mission.

AdThrive is looking primarily for US-based traffic, so it might not be the best option if you have a lot of global visitors. Additionally, you’ll need Google Analytics installed and at least 100,000 monthly page views to apply.

Like AdThrive, Mediavine is another well-regarded ad network that’s popular with lifestyle content creators such as those in niches like food, home, travel, parenting, etc. Again, you aren’t necessarily required to be in those niches to join, but those are the types of sites that do well with Mediavine.

Also like AdThrive, Mediavine wants to build a “creator first” approach. In fact, the team behind Mediavine is also a popular publisher with properties such as The Hollywood Gossip and Food Fanatic.

Mediavine is slightly easier to get into than AdThrive – the minimum traffic requirement is just 50,000 visits per month.